MailerLite Alternative – BigMailer

MailerLite is a great marketing platform for small businesses, with a lot of integrations and marketing features in addition to email sending.

Both BigMailer and MailerLite offer:

  • Marketing, automation, and RSS type email campaigns
  • Landing pages
  • Customizable unsubscribe page
  • Drag-n-drop editor and template library
  • Segmentation and reporting

However, there are also some notable differences between these platforms:

  • MailerLite has a separate pricing plan for transactional email
  • Some features like smart sending, use of custom HTML templates, Facebook integration, and live chat support are only available on MailerLite’s more expensive Advanced plan.
  • MailerLite is x2-5 more expensive than BigMailer, depending on your list size

We made this comparison table with features and pricing to help you compare the 2 providers:

Mailerlite vs BigMailer comparison

For Marketing Agencies and Franchises

If you are an agency offering email marketing as a service to your clients BigMailer offers many valuable workflows and features:

  1. A library of mobile optimized templates, access to free stock photo search and unlimited image storing.
  2. An account admin can share a template with all brands in the account so you can offer nice seasonal templates to your clients as an added value. Great option for seasonal greetings, birthday cards, and event based promotions.
  3. Option to white label our email platform and host it on your own domain with your logo.
  4. Chat support 7 days a week.

BigMailer or MailerLite – Which Platform Is Right For You?

Do you send simple weekly or x2/week newsletters and maybe some automations for your welcome series? If sending email newsletters is all you are looking for you may decide that paying x2-5 more for a platform with a lot of features isn’t necessary.

Do you have a membership site and need to send transactional emails, perhaps some event notifications? Consider the additional cost of sending those with MailerLite.

Do you run a DTC business and need e-commerce or Facebook integration? MailerLite is the best option for you.

Got more questions about BigMailer? Reach out to us via live chat or schedule a demo to discuss your requirements.

Ready to give BigMailer platform a try? Get started with a free account.