Quick Platform Tour
Curious what BigMailer platform looks like and top benefits? Check out the overview below. More videos coming soon!
Brands dashboard is the first thing you see when you log into BigMailer, if your user role is Account Administrator or Account Manager. If a user is invited as Brand Manager or Campaign Manager to only 1 brand, they don’t see this screen and are taken to Campaign Dashboard instead.
You have the options to filter your campaigns list by campaign type, campaign status, or by custom folder, using navigation options on the left. In BigMailer, we focus on sender reputation and quality metrics so we show bounce and complaint rages, as well as click-to-open
Creating a Newsletter Campaign – Workflow
Entire workflow for creating a campaign is on ONE screen – easy to review, hard to miss/forget test copy.
BigMailer lists behave like tags, so there is no cost to having the same subscriber appear in multiple lists. We encourage you to create a list for every data source or perhaps subscriber type (newsletter subscriber, paying member, VIP, purchaser, etc) for high level audience targeting.
BigMailer offers advanced segmentation options that can be used as inline rules or as saved segments, or a combination of both. You can segment on:
- Your custom fields
- Campaign engagement – sent, opens, clicks, bounces
- System fields like DateAdded and auto captured data location
When you use BigMailer’s email collection forms or landing pages BigMailer automatically captures subscriber location that you can use for location-based targeting of your campaigns. Sending emails to your audience based on timezone can help improve engagement rates.
Here are some additional examples of segmentation options:
Advanced Campaign Engagement Reporting
No need to guess why your campaign open rate is lower than usual when you have an engagement by domain report. What you might see is <1% open rate for Gmail for example, which would indicate that your email went to a Promotions tab.
RSS Campaign Report – Aggregate View
Flexible Template Options
In BigMailer, you are not limited to just 1 editor type or pre-made templates, you can choose from 3 options:
1. Drag-n-drop Builder
Quickly create beautiful and mobile-optimized templates in minutes.
2. Classic HTML Editor
Import your existing HTML templates from another platform or creat simple text-like templates for your transactional campaigns.
3. Pre-made Templates Library
Customize one of our library templates to get started quickly.
Supercharge your ROI with BigMailer simple pricing and efficient workflows.
Try BigMailer for free with all features included, or schedule a demo for a live tour and Q&A.
You can reach us via live chat 7 days a week. Just look for the chat icon on bottom right of the screen.
Want a Live Demo?
Schedule your Zoom meeting with us and we will show you around via screen share. You can forward your invitation to as many team members as you want.
We have comparison articles for many email service providers – look for links in the site footer.