Discover email tips, best practices and news
Sender guidelines from Google, Yahoo, and Microsoft
May 2025 Microsoft new sender requirements Microsoft will begin enforcing stricter authentication requirements for high-volume email senders (those sending...
Advanced Deliverability and Inboxing Optimizations
Email deliverability is the ability to deliver emails to subscribers’ inboxes, while email delivery refers to ability to deliver email to mailbox provider...
Email Verification Service Provider Comparison
Email deliverability has been a hot topic for marketers for quite some time. With mailbox providers getting more aggressive about their spam blocking and...
Live: Saved Rows
Saved rows feature allows saving reusable rows into a library and adding them into new templates to create template variations faster. This feature is only...
LIVE: Sparkloop Integration
We are pleased to announce that BigMailer customers can now grow and monetize their newsletters with SparkLoop, the #1 newsletter recommendations platform,...
Now Live: Email Validations
Email Verification with BigMailer Feb 12, 2024 - Email Verification is LIVE We are excited to announce that BigMailer customers can now verify their email...
Dedicated IP for Email Marketing – Do You Need It?
If you work with email marketing campaigns you no doubt heard about dedicated IP (internet protocol) addresses. Perhaps you have been wondering about who uses...
How to setup an AB test on an email campaign
UPDATE: Subject line AB testing is now live. You can use this article to set up other types of AB tests, such as on send time, best subject line, CTA, or a...
Email Marketing Terms You Should Know
Whether your organization sends email newsletters, transactional email, or on-boarding drip campaigns you probably heard of all the terms listed below. But,...
How to manage Brands on BigMailer
BigMailer is a platform designed and built for managing multiple brands, which benefits digital marketing agencies, email marketing consultants, franchises,...
How to Segment Your Email Lists
What is Segmentation and Why Use It? Email list segmentation is a technique that email marketers use to send highly targeted emails by dividing their list up...
How to Setup an Automation (Drip) Campaign
There are many terms used by marketers to describe automated emails - marketing automation, auto-responders, drip emails, email sequences, and more. Whatever...